From Computer Science to Digital Marketing: My Journey of Growth and Transformation
Life is often a winding road, full of unexpected turns, challenges, and opportunities. My
journey from studying Computer Science to pursuing a career in Digital Marketing has been
an evolution of self-discovery, learning, and perseverance. It’s a story that intertwines my
academic background, my life as a single parent, and my drive to embrace new possibilities.
The Early Days: A Passion for Technology
I’ve always had a natural inclination towards technology. As a child, I was fascinated by how
computers worked, and that curiosity led me to pursue a degree in Computer Science. I
immersed myself in coding, algorithms, and system design, enjoying the problem-solving
aspect of the field. However, as much as I loved the technical side, I began to feel that
something was missing. While the world of software development was intellectually
stimulating, I felt a strong pull toward creativity and human interaction, areas where
technology could be used to make a tangible impact.
During this time, I also started a new chapter in my personal life — becoming a single
parent. Juggling my studies and responsibilities as a mother was tough, but it taught me
resilience, time management, and the importance of setting clear priorities. My daughter
became my motivation to work hard, not just for my own success, but to provide a better
future for her.
The Pivot: From Bio Mathematics to Digital Marketing
In my pursuit of higher education, I took a brief detour into Bio Mathematics, an
interdisciplinary field that combined my love for mathematics with biology. It was during
these years that I realized how interconnected every field is — technology, health, data
science, and even marketing. I began to notice how marketing was evolving in a digital
world, and I was intrigued by the growing role of data, analytics, and social media in shaping
businesses and consumer behavior.
That curiosity sparked my decision to pivot toward Digital Marketing. The transition wasn’t
easy, as I had to unlearn some of my old habits and embrace a new skill set. However, my
background in technology gave me an edge in understanding data analytics, automation
tools, and web technologies. I started learning about SEO, content marketing, social media
strategy, and paid advertising. Slowly but surely, I realized that Digital Marketing was not just
about selling a product but about connecting with people, understanding their needs, and
using data-driven strategies to create value.
The Single Parenting Journey
Being a single parent has been both my challenge and my strength. It’s not easy balancing
work, study, and raising a child on your own, but it has taught me to be resourceful, patient,
and persistent. Every day is an opportunity to model resilience and growth for my child. I
learned to prioritize tasks, manage time effectively, and maintain a positive outlook despite
the challenges. These life skills have proven invaluable as I navigate the fast-paced and
often unpredictable world of Digital Marketing.
Looking Ahead: A Future in Digital Marketing
Now, as I step fully into the Digital Marketing industry, I bring with me a diverse set of
experiences. My background in Computer Science and Bio Mathematics equips me with
analytical thinking, while my journey as a single parent has instilled in me a sense of
purpose and determination. I am excited about the endless opportunities in the digital space,
from creating innovative marketing strategies to diving deeper into data analytics and
AI-driven solutions.
The transition may have been unconventional, but it has been incredibly fulfilling. With every
new challenge I face, I feel more empowered, knowing that my unique path has prepared me
for whatever comes next. My journey is far from over, but I’m eager to continue learning,
growing, and making an impact in the world of Digital Marketing.